Victoria Beckham OBE
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Senior Project Lead SUB Digital Marketing, Analytics, Automation & Projects
Credit Suisse (Switzerland) Ltd.
Victoria Beckham OBE
Victoria Beckham started studying ballet at a young age, moving on to pursue her interest in dance at the Laine Theatre Arts college in the United Kingdom. She went on to achieve global stardom with the Spice Girls.
Victoria is now a global businesswoman and creative director of the Victoria Beckham brand - launched in 2008 and awarded the prestigious Designer Brand of the Year accolade at the British Fashion Awards in both 2011 and 2014. The brand showcases only the finest craftsmanship, fabrication and materials, with all four Victoria Beckham lines developed at Victoria’s studio in London. As the Victoria Beckham collections become ever more progressive, so this passion for innovation extends to the brand’s communications and creative projects.
In 2013 it launched victoriabeckham.com, a website offering both e-commerce and interactive content curated to provide a more intimate view of Victoria’s design approach and working processes. In 2014, Victoria Beckham opened its first store at 36 Dover Street in London – a collaboration with architect Farshid Moussavi to transform a neglected Mayfair townhouse into a shopping destination echoing the dynamism and modernity at the heart of the brand. In March 2016, Victoria opened her second retail site at the Landmark Hong Kong.
In 2014 Victoria was appointed International Goodwill Ambassador for UNAIDS. In this role, Victoria is collaborating with UNAIDS to raise awareness around HIV. She has undertaken several global field missions - from China to Africa raising awareness on HIV related stigma and discrimination.
In April 2017, Victoria was awarded an OBE for her services to the fashion industry.
Anthony Joshua MBE
World Heavyweight Boxing Champion
Anthony was born in the United Kingdom, but spent part of his childhood growing up in his ancestral homeland of Nigeria before returning to the UK, aged 12 to attend Secondary School in Watford.
He was a phenomenal athlete growing up and it could be argued that the promise he showed both as a sprinter and as a footballer would have allowed him as successful a career in either of these fields as he is having as a boxer. He came to boxing late, aged 18 in 2007 where he joined Finchley ABC in Barnet, North London and in a short couple of years found himself the proud holder of the Haringey Boxing Cup two years running, in 2009 and 2010.
Anthony entered his twenties winning all of his 18 fights at amateur level, including winning the Senior ABA Championships in 2010. He was to then turn down the offer of £50,000 to turn professional. In 2011, Anthony started to stamp his mark globally on the boxing scene by securing a place at the 2012 London Olympic Games. Representing his nation in a home Olympics, AJ stood out as one of the shining lights as he won the Gold Medal in the Super Heavyweight division. He was appointed Member of the Order of the British Empire (MBE) in the 2013 New Year’s Honours list for his services to boxing.
Anthony eventually turned professional in July 2013, signing with Matchroom Boxing. For the next three years, he remained undefeated in all 19 of his fights. This included his first successful defence of a title; the Heavyweight belt that he won in April 2016 against USA’s Charles Martin and retained in a fight with Dominic Breazeale later that year in June, knocking him down twice in the 7th round. AJ wound up the year by retaining it for a third time in December against Eric Molina.
Anthony produced the performance of his career to add the WBA Super Heavyweight title to his IBF belt as he beat Wladimir Klitschko by TKO in the 11th round at Wembley Stadium. 90,000 fans enjoyed an unbelievable display of everything boxing has to offer and in the end Joshua threw his arms in the air as deafening roars echoed around Wembley in what was his toughest test to date.
Broadcaster & Journalist
Gabby Logan is one of the UK’s foremost sports hosts, presenting multiple programmes for the BBC including the Invictus Games, Six Nations, MOTD and The Premier League Show, as well as being part of the BBC’s Olympic London 2012 and Rio 2016 team. In addition, she is a prolific writer, with a regular column for The Times, and has previously written for the Guardian, Sunday Mirror, Independent and Yorkshire Post.
Daughter of the Welsh footballer Terry Yorath, Gabby joined Sky Sports soon after graduating. She moved on to present ITV’s Premier League, Champions’ League and World Cup coverage - before becoming only the second woman to front Match of the Day. She has also hosted her own show on Radio 5 Live, bringing a light touch to a mix of sport and current affairs.
Gabby was less successful on Strictly Come Dancing, where she was controversially voted out before her husband, the Scottish rugby player Kenny Logan.
Gabby is also a patron of the Disabilities Trust, Prince’s Trust and Great Ormond Street, and vice president of Sparks.
Actor & Comedian
Rob was born in Swansea and studied drama at the Royal Welsh College of Music and Drama. He commenced his professional life as a radio and television presenter for BBC Wales.
Rob first came to the public's attention in 2000 with the shows Marion and Geoff and Human Remains, winning British Comedy Awards for both. Since then his comedy credits have included A Small Summer Party, The Keith Barret Show, Directors Commentary, Supernova, Cruise Of The Gods, Black Books, I'm Alan Partridge, Little Britain, Live At The Apollo, Rob Brydon's Annually Retentive, QI, The Big Fat Quiz Of The Year, Have I Got News For You, Gavin and Stacey, Rob Brydon's Identity Crisis, as well as hosting the successful panel show Would I Lie To You?. He has also appeared in the following drama productions on television and film: Oliver Twist, Heroes and Villains: Napoleon, The Way We Live Now, Murder In Mind, Kenneth Tynan: In Praise of Hardcore, Marple, 24 Hour Party People, A Cock and Bull Story, The Trip, Best of Men and appears with Steve Coogan in sitcom The Trip.
Rob made his theatre debut in 2011 playing opposite Kenneth Branagh in The Painkiller at The Lyric Theatre in Belfast, and in 2012 appeared in the West End in Alan Ayckbourn’s A Chorus of Disapproval.
Rob is also well known for his versatile voice and is a regular contributor to popular radio programmes including I'm Sorry I Haven't A Clue, Just A Minute, and Loose Ends and is the voice of many animated characters in major films including The Legend of Treasure Island, Robbie The Reindeer, The Gruffalo, Room on the Broom and most recently Early Man.
Broadcaster & Journalist
Claudia Winkleman is one of the best-known broadcasters in the UK. She won the RTS Award for best presenter in 2015 and is BAFTA- nominated.
Claudia is the host of Strictly Come Dancing (BBC 1), the voice of Sunday nights on BBC Radio 2 and writes a weekly column for The Sunday Times ‘Style’ magazine for which she was nominated Fashion Journalist of the Year at the Press Awards 2017. Claudia is fronting the new BBC1 cookery competition series Britain’s Best Home Cook alongside Mary Berry this spring.
She has presented four series of The Great British Sewing Bee and was the host of BBC Film. Claudia is a trustee of Comic Relief and regularly fronts the live television shows for both Red Nose Day and Sport Relief alongside spin-off shows including Let’s Dance for Comic Relief/Sport Relief and the Comic Relief Danceathon. She also regularly appears as a guest on shows such as 8 Out of 10 Cats, Great Big Quiz of the Year and Would I Lie To You.
As part of the Strictly family, Claudia presented Strictly Come Dancing: It Takes Two before joining Tess Daly on the main show in 2014. The following year she hosted The People’s Strictly.
Claudia graduated from Cambridge University with an MA Honours in History of Art. She lives in London with her husband and three children.
Claire Cronin graduated from Warwick University in 2001 with a Law degree and enrolled on the Barclays Leadership Programme. After 10 years’ working across product and marketing in Western Europe, she was headhunted by NetJets, the largest private aviation company in the world. During her three year tenure at NetJets, she was promoted to the board with dual accountability for Customer Service and Marketing.
In 2014 she moved out of the luxury sector, to become the marketing and customer experience director for Virgin Holidays and in 2015 was appointed as a non-executive director on the Branson Centre of Entrepreneurship board.
In 2017, Claire was promoted to the CMO role at Virgin Atlantic, with global accountability for corporate affairs and marketing.In her spare time, Claire is an advisory board member for Beyond Analytics and she is an active member of the 2017 Marketing Fellowship Alumni Programme.
Head of Digital Analytics & Decisioning
Rob McLaughlin is head of Digital Analytics & Decisioning at Sky - Europe’s largest media & entertainment provider. Rob joined Sky in 2016 and has been working to transform the omnichannel experience by focusing on executing real-time personalisation to its 22.5 million customers while delivering against revenue, retention and service objectives. Rob has an accomplished track record of bringing customer data into the complex marketing and technology landscape. Prior to Sky, Rob managed analytics projects at DigitasLBi, Barclays UK, Canon Europe, Blue Latitude, Oracle, comScore, and BrightTALK. Having worked both as a consultant and in-house, he has in-depth knowledge of how businesses from multiple verticals can leverage data to achieve efficiency and growth at scale and speed.
President & CEO
Shantanu Narayen is president and chief executive officer of Adobe, one of the world's largest and most diversified software companies. Narayen's leadership, technology insight and operational expertise have strengthened Adobe's culture of innovation, expanded the company into new markets, and extended its product portfolio and global reach. In 2009, Narayen led the $1.8 billion acquisition of Omniture, Inc., expanding Adobe’s ability to help customers measure and optimise the value of online experiences, content and applications. Prior to his appointment as CEO in December of 2007, Narayen was Adobe's president and COO, responsible for the company's day-to-day global operations, product research and development, marketing and corporate development.
In 2005, he co-led the $3.4 billion acquisition of Macromedia, strengthening the company's presence in key markets ranging from enterprises and vertical industries to mobile devices and multimedia publishing. Previously, he held key product research and development positions within Adobe, including executive vice president of worldwide products, senior vice president of worldwide product development and vice president and general manager of the engineering technology group. Before joining Adobe in 1998, Narayen was co-founder of Pictra, Inc., an early pioneer of digital photo sharing over the Internet. Prior to that, he served as director of desktop and collaboration products at Silicon Graphics, Inc. and held various senior management positions at Apple Computer, Inc. Narayen holds five patents and is a frequent speaker at industry and academic events. He is a member of the U.S. President's Management Advisory Board, established in 2010 to provide advice on how to implement best business practices, including the application of technology, on matters related to federal government management and operation. He also serves on the Board of Pfizer, Inc. and the Advisory Board of the Haas School of Business, University of California at Berkeley, and is president of the board of the Adobe Foundation, which funds philanthropic initiatives around the world. He formerly served on the Board of Dell, Inc. and Metavante Technologies, Inc. Narayen holds a bachelor's degree in electronics engineering from Osmania University in India, a master's degree in computer science from Bowling Green State University and a master's degree in business administration from the Haas School of Business.
EVP & GM Digital Experience
As Executive Vice President and General Manager, Brad Rencher is responsible for driving Adobe's Digital Marketing business, one of the world's largest enterprise SaaS businesses and Adobe's fastest-growing business unit. He leads a global engineering and business organisation focused on creating the industry's leading end-to-end digital marketing platform - the Adobe® Marketing Cloud. Rencher has also driven strategic Adobe acquisitions including the January 2012 acquisition of Efficient Frontier, a leader in optimising digital advertising across search, display and social media. A thought leader in the digital marketing space, Rencher regularly presents at numerous industry conferences and trade shows on topics such as digital marketing, advertising and publishing, the power of big data, the business impact of mobile and social, and business optimisation.
Examples of his speeches and industry insights can be found on Adobe's Executive Perspectives blog and via Twitter. Rencher joined the company in January 2008 as vice president of corporate development of Omniture and was instrumental in the evolution of the Digital Marketing Suite. Following the acquisition by Adobe, Rencher served as vice president of business operations of the Omniture Business Unit. Before Adobe, Rencher worked at Morgan Stanley as part of the technology investment-banking team, where he executed mergers and acquisitions and capital-market financings for leading technology clients. Rencher earned his MBA from the Kellogg School of Management, Northwestern University, and completed his undergraduate work in finance at Brigham Young University. An active participant in the local technology community, Rencher serves on the board of directors of the Utah Technology Council.
Executive Vice President & Chief Technology Officer
Abhay has always been fascinated with how things work — from gadgets to hardware and software. His early passion for tinkering paved the way for his commitment to tech innovation and formed the basis of his core belief: Continuous reinvention is how businesses disrupt and lead. At Adobe, Abhay is applying that same desire to disrupt and lead to the company’s technology strategy, bringing fresh ideas and insight to initiatives across cloud platform, mobility, data science and ecosystems. Before joining Adobe in 2015, Abhay led teams at IBM, Oracle, Microsoft, i2 and Kony and contributed to more than 20 patents.
If Abhay were not at Adobe, he would spend time hiking mountains and canyons pursuing landscape photography.
VP of Strategy, Business Development & Marketing
As Vice President of Strategy & Business Development and Marketing, John Mellor advances growth and market leadership strategies for Adobe’s Digital Marketing business unit. With over 25 years of experience in the enterprise software industry, Mellor drives the enterprise marketing efforts and global strategic alliances that fuel the explosive growth of the industry’s leading solutions within the Adobe Marketing Cloud.
Mellor joined Adobe through the company’s acquisition of Omniture in 2009 where he served as executive vice president of marketing and drove all marketing efforts to strategically advance the largest standalone web analytics business. Mellor’s previous experience includes senior leadership positions with RichFX, an online merchandising company, and co-founding Viewpoint, an interactive media technology provider, which was later acquired by Computer Associates.
Former Head of Global Brand
Christian was the top executive, leading LEGO’s global brand transformation “from bricks to brand” when the successful theme parks, movie character licenses and computer driven robots ignited the ascension to become the world’s most powerful brand.
“I can’t be credited for LEGO’s most recent success, but I can share my experience on what it takes to develop the culture and approaches that drive customer focus, innovation, brand building and growth. This is both about do’s and don’ts - I learned as much from my mistakes!” he says.
Now a speaker, thinker, writer, adviser and external board member for start-ups, Christian has maintained and developed his insightful, humorous and down to earth way of inspiring managers all over the world.
Featured in a recent book as one of the '21 leaders for the 21st century', Christian holds chairman roles in both corporate and public sectors.
Dale Murray CBE
Software Entrepreneur and Angel Investor
A New Zealander by birth, Dale Murray started at PwC as a teenager. She is the co-founder of Omega Logic, a British mobile pioneer launching pre-pay mobile top-ups for networks including Orange and Vodafone. She eventually sold the company to Eposs and then First Data Corporation, staying on as CEO and building turnover to £450m in just six years.
Dale now dedicates most of her time to advising and angel investing in start-up and early-stage businesses. Dale holds a number of board positions and takes a lead in mentoring her entrepreneurs. She enjoyed early success in her angel career, becoming a Non-Executive Director at cosmetic company Pout, which was subsequently sold for £15m. She now focuses on technology and disruptive businesses and considers what makes new companies operating in new sectors likely to be resilient, successful businesses of the future.
Amongst the many lessons Dale considers in entrepreneurship and leadership is the importance of risk, determination and opportunity as well as how to keep your nerve when your first year revenues are zero and your second are £50. She also reflects on what she considers to be some of the most important aspects of a successful organisation such as a culture of sharing and building on experience and knowledge, removing the internal divisions that often prevent collaboration.
Dale has advised the Department for Business, Innovation and Skills (BIS) and is NED of Sussex Place Ventures, a trustee of the Peter Jones Foundation and a Board Advisor of the Centre for Entrepreneurs. She has been named British Angel Investor of the Year, and by Debrett’s, as one of the 500 most influential people in Britain. She speaks regularly on investment, growth, entrepreneurship and personal vision.
Jeremy White is the Executive Editor at technology and innovation magazine WIRED, covering a wide range of areas from AI to cybersecurity. Jeremy previously served as the magazine’s Product Editor, where he was responsible for their coverage of all manner of physical products, from smarthome hubs to cars, footwear to phones, drones to interior design. As well as writing and editing, Jeremy also consults directly with a wide range of businesses delivering an outside perspective on the latest developments and how products might better be designed. He looks at the very latest in intelligent industrial design and product innovation. By considering how companies create new products, where they get it wrong and right, how technology is applied well and poorly, he helps companies and individuals to understand innovative thinking, how they can adopt it, and how their lives and businesses might change.
Jeremy also examines the effect new innovations will have on businesses more broadly. From the embedding of AI in almost every product possible to the future of voice control, quantum computing and the interconnection of everything. He looks at the unexpected ways new developments are changing established markets and industries with good design, a focus on the user, and only using technology when it adds value. He speaks about how car
manufacturers now consider electronics shows more important than motor shows and how the makers of smart appliances sometimes add connectivity with no real purpose. Passionate about the power of design, Jeremy looks at the very latest breakthroughs in design and user interfaces. He considers what these shifts mean and what an organisation can learn about future threats and opportunities as well as how to improve their own offerings.
As well as leading WIRED’s coverage of innovative products and their position on new releases, Jeremy has also compiled their GEAR product supplements, and the product showcases at the acclaimed WIRED live events. He has also written for the Telegraph on all things gadget related and previously worked for the FT and Esquire magazine. He’s a regular commentator on BBC and Sky and has worked with the Design Museum’s Designs of the Year awards.
Alex Depledge MBE
Alex Depledge is an entrepreneur and businesswoman. She is the co-founder and former CEO of Hassle.com, and since selling the company has gone on start a new venture, this time in planning and architecture.
After studying for her master’s degree at the University of Chicago, and working on a political campaign there, Alex returned to the UK to work as a consultant at Accenture. She specialised in customer and channel execution before joining her friend Jules Coleman to start an online business.
What became Hassle.com started life as a rather modest booking page allowing users to book all manner of services. Over time, and after various mistakes, few customers, little interest from investors, and a lot of effort, the site evolved into Hassle.com. They focused on domestic cleaning, worked tirelessly to gain new investors, built the brand, expanded, and eventually sold the company for £24million. Jules and Alex have since gone on to establish a new business, BuildPath, aimed at disrupting the architecture sector with Jules as CTO and Alex as CEO.
With a lot of lessons learned in a short time, Alex considers what her experience can tell anyone seeking to be an entrepreneur, or adopt a startup mentality. She also looks at areas like branding (whether a brand should be comfy, stretchy or scary), how to scale up a business without losing the culture that made it special, and how to respond to customer needs. Alex has become an active voice within the UK tech sector. TechCity Insider named her Entrepreneur of the Year and she’s chaired the Coalition for a Digital Economy (Coadec). She was also a founding member of the sharing economy trade body SEUK, contributed to the government’s independent review into the sharing economy, and worked with Department of Trade and Investment to identify the next top UK startups.
With a direct, refreshingly ‘non-techy’ approach, Alex also looks at broader areas within digital and technology. She compares how the UK and elsewhere measures up against the dominance of Silicon Valley. She looks at the threats and opportunities automation and AI offer, including the future for workplaces and workforces. She also shares her experiences and opinions on women in technology, the sharing and gig economy, and the future of the tech sector.
UK Country Manager, Alexa Skills
As Amazon’s UK Country Manager for Alexa Skills, Meryem is passionate about driving positive change in people’s lives through technology. Her team works with brands, developers and service providers to create engaging voice experiences for UK customers via Alexa. Meryem is a 17-year veteran in digital media, mobile and enterprise software. Prior to Amazon, she was head of Strategy and Business Operations at AOL UK where she led strategy for consumer content, media sales and publisher platforms. Previously, she held leadership positions at Microsoft in product marketing, business development, and business strategy where she scaled multiple business units across US and Europe. Meryem, who is trilingual, holds an MBA from University of Chicago, Booth School of Business.
Ashley is one of the most influential and connected figures in the global marketing, digital and ecommerce sectors. As one of the 100+ recommendations for him on LinkedIn reads, “If Ashley doesn’t know it – it ain’t worth knowing.”
Econsultancy Founder, he is currently President of Centaur Marketing at Centaur Media PLC and heads a £30m portfolio of creative, digital and marketing brands including Marketing Week, Econsultancy, Celebrity Intelligence, Creative Review and Design Week. The combined group reaches over three million marketers, creatives and digital professionals globally every month.
Head of Innovation
VICE Media LLC
Mark Adams is vice president and head of innovation at VICE, which has come from humble beginnings in Canada to become the largest youth media company on the planet and the biggest content creation agency for the world's top brands. Mark's sessions are a raw, honest and often humorous look at the state of modern advertising and some of the fundamental mindset changes that even the most well-meaning marketeers undergo once they enter the boardroom. Mark argues passionately that we need to rediscover our empathy if we're going to update our comms model from a boardroom first mentality that can only create non-tent to an audience-first comms model that can actually create valuable content that people want to watch and spend time with.
VP, Global Technology
Universal Publishing Production Music UK
Kinny delivers solutions to move the business forward. He likes change, and therefore technology. He believes you can’t stand still and need to adapt continuously to the needs of clients and competition, changing the way we work, its disrupt or die! Kinny has been managing the Universal’s technology strategy, moving them forward using initiatives to leverage cloud computing and building an ecosystem that integrates with other platforms. Before joining Universal in 2009, Kinny worked at the BBC, BT, Ford, Natwest, Carphone Warehouse, and the Home Office.
Head of Digital Marketing & Social Media
UBS Business Solutions AG
Christian is a marketing expert with more than 15 years of experience in all fields of digital marketing. After several years on the agency side with focus on online performance marketing and media, he joined UBS in 2010, where he currently heads the global digital marketing and social media team.
Head of Technology
Mehdi Ali is Head of Technology and Development at The Telegraph and manages the telegraph.co.uk software delivery and Engineering function.
He has been associated with the media industry for over 10 years and previously worked at News UK where he managed the digital products for The Times, The Sun and The Sunday Times. He has helped a number of News Corp companies with their continuous digital transformation. He holds an MSc in Computer Science from King’s College London and an Executive MBA from Warwick Business School. Mehdi’s areas of expertise are developing engineering capabilities, shifting tech cultures, software delivery and he’s passionate about drones.
Senior Manager, Product & Industry Marketing EMEA
Steve has worked as a technical and business development professional for over 20 years, with extensive experience of defining strategic product direction; devising and implementing go-to-market and strategic marketing plans; and developing and executing sales and field training.
Today, Steve heads up product marketing for Adobe’s audience and Data Platform technologies in EMEA – advising partners and clients how to create audience-centric strategies for advertising and marketing optimisation.
Manager, Proof of Concepts EMEA/JAPAC
Kasper wants to live in a world filled with innovative business and a force field around his laptop that repels toddlers. As a digital strategist with more than 10 years of experience in the online space, he's currently managing the Adobe Proof of Concept team across EMEA & JAPAC. Helping existing clients and prospects make the most of the Adobe Solutions. When he isn't on bringing value to your business he is a father of two and loves all sports.
Product Marketing, Ad Cloud, EMEA
As Product Marketing lead for Advertising Cloud in EMEA, Toccara is responsible for growing awareness and adoption of Adobe Advertising Cloud’s products, solutions and services among existing EMEA customers and prospects. She works in a cross-functional role to manage execution of EMEA marketing strategies across Advertising Cloud’s products and partner solutions working closely with sales, product management, business development and client services. Previous roles include strategic account planning and measurement for new clients while at TubeMogul, media buying and comms planning at Publics and sales for an emerging media startup - all roles spanning across San Francisco, New York and Chicago. A graduate of Northwestern University in Chicago with a Bachelor of Arts in Radio, Television and Film, Toccara is especially passionate about film and screenwriting. She has been in London for over two years and loves to travel.
Head of Digital Solutions
Royal Bank of Scotland
Tom Barker is head of Digital Solutions & Decisioning for the Royal Bank of Scotland which serves more than 15 million customers in the United Kingdom. Responsible for the deployment of new Digital and Decisioning technologies as well as running the bank’s optimisation and personalisation efforts his team’s mission is to instil a rapid cycle, always on Test & Learn culture throughout RBS utilising data to improve every single digital interaction for all customers.
Prior to taking the helm of Digital Solutions, Thomas led the Performance Media team responsible for the sales driving digital marketing efforts across all RBS banking brands and has held various agency side digital marketing roles.
Director - Product Management
John Bates is the Director of Product Management for Adobe Analytics Cloud. His core responsibility is to develop the software product roadmap for all data science and artificial intelligence capabilities found within Adobe Analytics. Additionally, John is responsible for data privacy, attribution, and applications of emerging tech like Blockchain Technology and applications across the Adobe Experience Cloud. For more, read his blog.
Dominik Baumann works as a VR producer for the Swiss media BLICK. Nine years ago, he started 360 degree photography at Ringier AG and produced his first VR movie in 2013. His 360 degree video 'Patrouille Suisse fighter jet' has already had over 11 million views on YouTube.
VP / Chief Privacy Officer
Alisa Bergman is currently vice president and chief privacy officer at Adobe Systems Inc. where she leads the Privacy Trust & Safety team. Bergman has been a senior executive, global chief privacy officer and law firm partner over the last 20 years. She has deep experience in privacy, data governance, as well as regulatory and public policy matters. Prior to joining Adobe, she was senior vice president & chief privacy officer at Warner Bros. Entertainment Inc. Before coming in house, she was a law firm partner in three leading privacy practices (DLA Piper, Venable and Dentons) in Washington DC and Brussels.
Heading up optimisation at HSBC, Sigi Bessesen has been working with optimisation for over a decade for companies including Google and Adobe. He is passionate about building teams, having the right framework and ensuring that the right people are coupled with the right toolset. At HSBC he has built up the optimisation function from scratch and they are now one of the biggest dedicated optimisation teams around.
Senior Value Consultant
Olivier Binisti is a seasoned professional with more than 20 years of experience in the digital industry, for the most renowned companies (Adobe, Vivendi, TF1, Publicis Nurun). Olivier has also founded and led a content marketing agency.
As senior value consultant for Adobe, Olivier helps companies to quantify and justify their investment in Digital Marketing. He also helps them to build the right strategy, and support their transformation and their growth.
Last but not least, Olivier is an Adobe ambassador: he writes blog posts, speaks at multiple events and shares Adobe’s mission and vision with partners and customers.
Senior Solutions Consultant
Andreas has worked in the digital marketing and experience business in the Nordics since 2006. His experience covers customer training, post- and pre-sales engagements across multiple solutions and products in the Adobe stack. He speaks Swedish, Danish and English and is also an Ironman in the making.
VP, Games as a Service
Anne Blondel-Jouin has been with Ubisoft since 1996. For more than 20 years she has played a key role in production and business at Ubisoft. She produced the first 'FAR CRY', gained invaluable experience in eSports leading Nadeo Live – the studio behind TrackMania - and launched the biggest online multiplayer driving game to date, as Executive Producer of The Crew. Leveraging this experience, as VP, Live in charge of Games as a Service, Anne took over Live Operations for Ubisoft Games as a Service to guarantee our players’ long-term engagement in its gaming worlds.
Digital Analytics Consultant
Urs works as a digital analytics consultant for Raiffeisen, the third largest financial institute in Switzerland. He is responsible for the tracking and reporting of all websites and apps. He has a great passion for digging into data and trying to find the best way to present stories to different stakeholders throughout the company. Urs holds a MBA in Information Resource and Technology Management and has been working in the financial industry since 2004 in different positions such as client relationship manager and head of product and sales management.
Strategic Marketing Manager
Jamie has worked in digital marketing for nearly 20 years, 12 of those with Adobe helping clients implement and adopt optimisation, personalisation and behavioural targeting. He has experience client, agency and vendor-side and has worked in digital marketing for Adobe in EMEA and APAC, covering the South East Asia region.
In his current role, Jamie is part of the product and industry marketing team, heading up product marketing for the Adobe Marketing Cloud in EMEA. His current areas of focus include mobile optimisation and the role of the experience cloud in today’s marketing landscape.
Senior Legal Counsel, EMEA
Heiner Bünting is in-house counsel at Adobe Systems in Germany and the Data Protection officer of the German entity. He has many years of experience in structuring cloud services agreements with Adobe´s Customers. Heiner works closely with Adobe´s Chief Privacy Officer and the Adobe Corporate Security Team to implement Adobe's data protection requirements, both as a processor of customer data and cloud provider and for internal compliance of the German entity, in particular with regard to the EU GDPR. Heiner Bünting is a German attorney with a Master of Law degree from the University of California Los Angeles (UCLA) and has worked for many years in the USA and England for various US software manufacturers.
As a Senior Digital Analyst at DHL, Till is responsible for making better decisions by using digital data and analytics. This includes measuring all of logistics.dhl online, analytics implementations, A/B testing and reporting. With over 15 years of experience in IT environment and digital marketing space, Till has developed an intuition in transforming data into storylines. After studying media management and communication design, Till worked for different digital agencies and blue chip companies as an UX Designer and Digital Analyst.
Senior Solutions Consultant
Beth is a solutions consultant based in her adopted home town & favourite city - London. Over the past 15 years, she has worked closely with global brands to unlock the potential of their digital marketing ecosystem and leverage enterprise data to deliver exceptional customer experiences.
Head of Marketing Analytics
Piermarco is a data enthusiast. After completing his PhD, Piermarco has held several positions in business analytics. Recently he's been promoted to head of Marketing Analytics within Elsevier, a global information analytics business. His main remit is to unearth customer insights that drive product and campaign optimisation.
IT & Business Processes VP
Tomas is Information Technology VP in Puig, the worldwide fragrance and fashion company. Tomas joined Puig in 2008 and has implemented a Common Operating Model worldwide ensuring performance and constant improvement of the day to day running systems that support the whole back office processes of the company. Over the last few years, he has also been leading the Digital Enterprise transformation, or how to use digital technology internally to be more efficient and agile in Front End processes as well as getting more attractive to new talent generations. He has been defining a Consumer Technology Platform to support Digital Business transformation and how to use technology to support in building stronger brands and seamless connections with end consumer.
Universal Publishing Production Music UK
Jane Carter’s distinguished career in music publishing, recording, management and creative commissioning encompasses the media of notated music, film and television working with both live and recorded sound. She held positions with the London Symphony Orchestra, PolyGram Classics, The Music Sales Group, BBC Radio 3 and Warner Music, culminating in her role as head of Music Publishing for BBC Worldwide before launching her own company working with Oscar winning composers. In 2018, she was made managing director of Universal Production Music UK. Jane is a board director of Trinity College London and an honorary fellow of Canterbury Christ Church University.
Product Marketing, Audience Manager
Nina Caruso is a product marketing manager focused on Adobe’s DMP, Audience Manager. Prior to her current role, Nina led a consulting team at Adobe focused on Audience Manager technical implementations across a diverse client roster. Nina has worked with many clients to adopt the DMP, discover new use cases and augment segmentation practices and processes. Nina is experienced in implementation design, ad operations, audience strategy and personalisation best practices.
eCommerce and Digital Director
Alessandro is Director of eCommerce and Digital Department at Costa Crociere, the Italian cruise line company of the Carnival Group. He leads the implementation of the Omnichannel Digital Strategy of the Company, aiming to deliver the same experience to Customers approaching digital touchpoints shoreside and onboard Costa’s ships. A new website, a new app and new digital signage on board have been delivered in the last 3 months, and these are just the first steps of a long digital transformation journey Costa is successfully doing.
Senior Director, Design Operations
Simone manages processes, systems and projects for the 500+ Designers Creative Community at the sporting goods brand. His biggest current preoccupation is a project driving the digitalisation of design processes, with a big push towards use of 3D across the new product development process. Prior to his job in Creative Direction at adidas he held positions in supply chain at different brands in the luxury and sporting goods businesses. He's always been interested in the intersection of numbers, technology, chaos and creativity.
SVP, Global Head of Content & Newsroom
Stephanie Chalmers is the global head of Content and Newsroom at Siemens. She has been tasked with reorganising a traditional corporate communication set-up into a content-focused, orchestration and amplification powerhouse. Her previous roles include public relations, strategic communications, speech writing for CEOs, press and reputation management, organisational development, change management, internal engagement and financial communications.
Principal Product Manager, Activation Developer Experience
Jeff has been working with computers since learning Basic and playing Star Raiders on an Atari 800. For the past ten years, he's focused on analytics as both a web analyst and a consultant, working closely with businesses to build scalable systems and repeatable processes. He helps large companies like IBM, Apple, AT&T and others develop more effective and efficient ways to gain value from their digital investments and analytics programs. Jeff came to Adobe with the acquisition of the satellite technology management platform in August of 2013, and is now a principal product manager for Adobe Experience Cloud.
Chief Innovation Officer
Partners Andrews Aldridge
Alastair has spent two decades bringing new ideas to life with technology. During this time, he's been indirectly responsible for the creation of thousands of questionable websites, required to provide 2048-bit military-level encryption, and been forced to work intimately with IT.
He’s a full-time creative technologist who’s delivered digital innovation for brands including Google, Apple, E.ON, Tesco, Barclays, Cadbury and Reed. He writes a monthly column for CMO.com, is a past winner of eConsultancy’s Innovation in Mobile award, and led the team that won the IPA’s inaugural Tech Challenge. Alastair received his Bachelor’s degree in Computer Science and Artificial Intelligence from Birmingham University.
Executive Director Global Strategy & Digital Acceleration Team
Online media professional with over 15 years of international experience in marketing technology, strategy and business development. Diego has occupied cross industry roles in Financial Services, Consumer Packaged Goods, Publishing and Online Advertising.
Diego earned his B.S. in Industrial Engineering from Los Andes University, Colombia and an MBA from NYU Stern School of Business / London Business School.
In his current role at BBVA, he is responsible for providing the vision on how to build and operate a new digital sales channel. This includes designing, implementing and operating digital marketing strategies that leverage technology, process and talent to achieve measurable business outcomes.
Digital Solution Partners
Brian DAmato is an accomplished senior executive and consultant with more than 21 years of success in the service provider, financial services, telecom, retail, transportation, plastics and manufacturing industries. Leveraging extensive experience in business development, solutions, communications and digital transformations, Brian is a valuable asset for small to mid-sized digital-based companies that are seeking expert assistance with defining their digital strategy, or growing and expanding their businesses. Brian’s broad areas of expertise include digital marketing, digital tech, organisational structure, business process, management and communication.
Throughout his executive career, Brian has held leadership positions at Delta Air Lines, Interwoven, The Home Depot, and consulted senior leaders at Verizon, Bose, and Cox Communications. Currently, Brian is president and solutions lead at Digital Solution Partners, Inc. where he is responsible for all delivery of products and services to their partners. Brian helped secure a relationship with Cox Communications that resulted in $1M in revenue last year. As senior vice president principal solutions consultant at Moxie Interactive, Brian was responsible for leading the design, development, and implementation of the technology, processes and training efforts necessary to transform Verizon Wireless into an Omni-Channel data-driven organisation. His efforts led to over $2Bn in measurable incremental revenue from greater online sales and reduced customer churn.
Brian holds an MBA in Strategy and Finance from the Goizueta Business School at Emory University, a Certificate in Web Development and Design from Emory University, a Graduate Certificate in Marketing from Cornell and a Bachelor of Science in Chemical Engineering with a minor in Economics from the Massachusetts Institute of Technology.
Product Marketing Manager
Bridgette Darling is a product marketing manager for Adobe Campaign. In this role, she focuses on Adobe Campaign’s marketing and content strategy. For almost 10 years, Darling has helped brands deliver engaging, impactful and personal customer experiences by educating on channel best practices focused on data, content and execution. Darling graduated from Quinnipiac University in Hamden, CT with a BA in Public Relations. A New England native, when she’s not at work she can be found enjoying all four seasons up in the mountains or down at a beach on Cape Cod with her friends and family.
Senior Computer Scientist
Dylan is a senior computer scientist focusing on AR/VR development on the Adobe@Adobe team. His team's mission is to use the latest Adobe technologies to build amazing applications that show the possibilities and power of the Adobe Cloud Platform.
Seán Donnelly is a Senior Analyst at Econsultancy. A strategic thinker with deep knowledge of marketing, Seán works on delivering industry-leading research, briefings and reports for the digital marketing sector.
Prior to this, Seán worked at Dublin City University (DCU) where he was responsible for industry engagement. In this role he led the delivery of over 150 digital marketing, ecommerce and elearning applied research projects with Irish and international businesses.
MD, Adobe Advertising Cloud EMEA
Philip Duffield is managing director of Adobe Advertising Cloud for EMEA. With over 15 years’ experience in media and advertising technology industries, Philip brings a wealth of knowledge to the business and has significant experience working across EMEA, US and Asia Pac. In his new role at Adobe, Philip's focus is on driving growth across the region and further strengthening Adobe’s strategic relationships with brands and agencies. He will also be reinforcing Adobe’s commitment to customer experience across its Advertising Cloud platform. Philip joins Adobe from consulting with Samba TV, a San Francisco-based data and analytics company that provides insights on TV audiences. Prior to this, he held several roles at AOL and was Chief Operating Officer for Uncommon, an artificial intelligence recruitment platform.
Team Lead & Customer Developer
Linda works as a customer developer and team lead for a cross functional team responsible for implementing personalisation initiatives to increase customer experience and relevancy in all channels at SAS. Linda has been part of SAS digital transformation journey the last two years and has been involved in establishing autonomous cross functional teams. Before joining SAS, Linda worked as a management consultant in customer experience.
Manager, Business Consulting Team
Rachel Elkington is manager of the Business Consulting Team Northern Germany in the Adobe Global Services organisation. She has been a trusted advisor to dozens of Fortune 500 companies over nine+ years in the industry. Rachel has helped drive personalisation projects to success in industries as diverse as Telco, Financial Services, Automotive and E-Commerce.
Rachel’s previous roles include team lead for the Adobe Target Consulting Team in San Francisco, User Experience designer at a boutique studio in San Francisco, and User Experience designer at a Marketing Agency in Seattle. She is based in Berlin.
Analyst, IT Collaboration Solutions
Working in BESTSELLER IT with a creative background, Mai Enevoldsen sees the IT solutions from a user perspective and challenges how creative solutions can work on an enterprise level. By analysing from ‘ant’ to ‘eagle’ level in cooperation with both IT and users, Mai is a specialist in spotting weaknesses and optimise processes and workflows.
She is also a behavioural change expert and is passionate about how we can hack our brain to adapt to new habits and how we best kill old ones. And she encourages everyone to enjoy the journey to something better and bigger. Mai is educated as a graphical designer and a certified body language coach and change setter. She has worked professionally with communication as a graphical designer, photographer, press manager and educator since Adobe Illustrator was born.
Data Activation Lead
Since joining RS Components in 2014, Gabor has played a key role in the company's digital transformation. As a data activation lead, he has taken charge of data democratisation projects and the scaling up of data streams to support truly data-driven, customer focused decisions. An advanced Adobe Audience Manager user, his look-alike models help demonstrate the uniqueness of RS customer lifecycles and support global product launches including the hugely popular Raspberry Pi.
Meghan is an experienced digital marketing professional dedicated to connecting prospective clients with the best information and resources to solve to their marketing and business challenges.
Over the past seven years at Adobe, Meghan has leveraged her cross-cultural communication skills to make working with global stakeholders efficient, effective and enjoyable. She brings technical expertise and a breadth of global market insight to her analysis and presentations as a solutions consultant, publishing content and sharing knowledge to marketers internationally.
Adobe Experience Cloud China Strategy
Nathan Farner is responsible for the Adobe Experience Cloud China Strategy. Over the past four years, Nathan has led initiatives to bring Adobe Experience Cloud to the APAC region, spending a portion of that time based in Sydney, Australia. Prior roles at Adobe include Product Management and Product Marketing for Experience Cloud. Before joining Adobe, Nathan spent five years in the industry working for an Omincom consulting agency, helping large technology brands bring their products to market. Nathan holds an MBA from Brigham Young University.
Head of Digital Analytics
DER Touristik Online GmbH
Alexander Gärtner is a digital consultant with in-depth experience in Digital Marketing Technologies, leading EMEA-wide as well as local teams for some of the world's most respected brands. At DER Touristik Online, he looks after Digital Experience & Optimisation, Tag Management Technologies, Site-, Tag- and Privacy-Auditing, Data Management and Activation across Online, Offline and Offsite Channels. DER Touristik is the travel and tourism segment of Rewe Group with representatives in 14 source markets, 10,600 employees and a tradition-filled company since 1906.
Group Product Manager
Ben Gaines is a group product manager for Adobe Analytics. In this role, he and his team work closely with Adobe customers to understand their needs, provides input on product strategy and roadmap, and manage the planning and design of new capabilities in Adobe Analytics. Previously he has been a manager of digital analytics at ESPN, a community manager and technical writer at Adobe, and a technical support engineer at Omniture. Ben has an MBA from the University of Utah and a BA from Brigham Young University. He lives near Salt Lake City, Utah, with his wife and three children.
Head of Media
Sam Gaunt has 16 years' media and digital agency experience working with brands including McDonald's, Kellogg's and Heinz. Since joining Lidl as Head of Media in 2015, Sam has focused on delivering Lidl's ethos of quality and price to maximise ROI across every area of media investment. Since 1994 Lidl has experienced continuous growth in Great Britain and today has over 20,000 employees and 700 stores in England, Scotland and Wales. The family supermarket takes pride in providing its customers with the highest quality products at the lowest possible prices.
Product Marketing Manager, AEM
Aditya has eight years of B2B software experience in go-to-market strategy and product advocacy roles. He currently works at Adobe in the Strategy & Product Marketing team for Adobe Experience Manager. Aditya helps organisations leverage cloud-based content management system to deliver omnichannel, personalised experiences at scale.
Campaign Planning & Delivery Controller
Sandy has over 20 years of experience in direct and digital marketing having worked at companies such as Yell, Experian and most recently Sky.
At Sky, Sandy is responsible for driving digital and social targeting capabilities including, audience management in Sky’s Data Management Platform (DMP) and the social media landscape. Sitting within Insights and Decision Science, Sandy’s team has leveraged Sky’s rich consumer data set to drive, omni-channel planning and personalisation through optimal targeting, testing and campaign evaluations. Sandy has personally driven the integration, roadmap and the use of various technology products and data achieving digital media efficiencies to improve campaign performance and measurement.
Global Head of Digital Sales and Customer Engagement
Eugenia is a Financial Services executive with extensive experience in Digital Commerce, Strategy and Innovation. At BBVA, she leads the team that enables and drives Digital Sales and Digital Channel adoption for consumer products worldwide, including North America, Europe and South America. She has the privilege of contributing to one of the most widely recognised digital transformation success stories in the industry.
Prior to BBVA, Eugenia worked at Bank of America, Liberty Mutual and Accenture. She holds an MBA from Harvard Business School. She lives with her husband and three daughters in the San Francisco Bay Area.
Cristiano Grassini Grimaldi
Global Digital & Innovation Director
Cristiano Grassini Grimaldi is Global Digital & Innovation director at Amplifon Group that is the global leader in hearing solutions and services for retail expertise, customisation and consumer care. His nearly two decades of experience spans digital, marketing, innovation and strategy. Cristiano’s main focus is on driving digital transformation and delivering radically simple, personalised customer experiences that are revolutionising the industry. Prior to joining Amplifon in 2014, Cristiano was head of the digital strategy & transformation at Poste Italiane Group, where he had a key role in the transformation plan across all the business units. Previously, he was principal at Bain and Company leading international projects across different industries like Financial services and Telcos helping multinational companies in their transformation. Prior to that, Cristiano was manager at Accenture where he was part of the management consulting branch.
Based in the UK and part of the EMEA Solution Consulting Team at Adobe, Mark Gray specialises in helping prospects and customers understand the power of Adobe Analytics and how it can truly transform brands into data driven organisations.
Adam Greco is a longstanding member of the web analytics community who has consulted with hundreds of clients across every industry vertical. Adam has managed the Adobe Analytics programs at the Chicago Mercantile Exchange and Salesforce.com. As one of the founders of the Omniture (now Adobe) Consulting group, Adam managed accounts large and small and helped clients maximise their use of Adobe Analytics technologies directly and indirectly through his extensive blogging. In 2012, in partnership with Adobe, Adam published the first-ever book on Adobe Analytics – The Adobe SiteCatalyst Handbook: An Insider’s Guide. In 2015, Adam was elected to the board of directors of the Digital Analytics Association (DAA) where he now serves as treasurer.
Head of International CRM
With over 11 years in the customer experience and data driven marketing business, Julian has gained extensive know how in the conception and implementation of different CRM & Loyalty programs tailored to corporate strategies.
Today, Julian Grießl is head of International CRM for Parfümerie Douglas, the leading omnichannel beauty retailer in Europe. Since he joined Douglas in 2015, his focus has been on the continuous data driven improvement of customer experience through improved individualisation of communication across various channels, including online, mobile and in-store.
Earlier in his career, Julian worked for world leading CRM programs such as PAYBACK, Miles&More, BahnCard and Douglas Beauty Card.
As a Multi Solution Business Consultant from Munich, Sonja specialises on the solutions of the Adobe Experience Cloud such as Analytics, Target, Audience Manager and Campaign. Sonja joined Adobe in 2017, after graduating from university and currently works on a rollout project for an insurance company across Europe. She's passionate about business development, digital marketing and personalised experiences.
James is a managing director within Accenture and has been with the organisation for approximately 15 years. James has extensive experience working with Oil & Gas and Retail clients, with a particular focus on Downstream, Fuels & Convenience Retailing. He is currently the UKI client account lead for Shell and has a passion for innovation and digital disruption, and in recent years has been helping Shell and other clients explore key macro, industry and technology trends and advising on how to change, innovate and adapt to ensure future success.
Senior Evangelist & Group Manager Adobe Experience Cloud
Mathieu Hannouz is on the Subject Matter Expert team at Adobe working on external evangelism and internal enablement for Adobe's Cross-Channel Communication Solutions. With more than 15 years of experience in technology and marketing, and a proven track record with C-level audiences, Mathieu helps marketers translate strategy into technology and fuses it into the DNA of marketing, practices, people and culture. As a thought leader on cross-channel marketing strategies such as mobile, loyalty and online-offline, he also provides input on product strategy and roadmap development.
Mathieu holds a Master’s degree in Information Technology from Universite de Rennes 1 (France) and a Master’s Degree in Sales & Marketing from ICSV – CNAM in Paris (France). Mathieu is based in Boston - Massachusetts. Read more from Mathieu here.
Head of Product | Digital Platform Evolution
Lloyds Banking Group
Steve joined Lloyds Banking Group (LBG) in 2008 and has worked in a number of different roles, shaping its banking and digital products. More recently, he has led the evolution of LBG’s mobile app and is now responsible for developing its digital platforms to compete in an increasingly complex and varied digital world. Steve is hugely passionate about creating great digital products, and helping make financial services simple and accessible to all.
Director - Talent Selection, EMEA
Rob joined Adobe in November 2016 and is currently responsible for leading Adobe’s efforts in recruiting the most exceptional & diverse talent across EMEA.
Prior to joining Adobe, he spent 15 years building and leading specialist agency recruitment teams focused on delivering bespoke talent solutions for technology customers.
His previous roles have seen him working and living in both Sydney & Cape Town. Today he is based in London with frequent travel across the key Adobe EMEA office locations.
As a Solutions Consultant with experience technology, Dana empowers customers to make quicker and smarter decisions in their marketing activities. She has a strong background in media strategy and technology leading to her main focus at Adobe in advertising and data management solutions. Dana is a leader in Diversity and Inclusion Development. She is also the founder of the Adobe Board Game Club in the Nordics. In her spare time, she is an avid traveller; her most breath-taking experience so far was the journey to the centre of the Earth.
Analytics and Optimisation Lead
Stuart has worked with marketing technology in the travel industry for almost 20 years and his current role at Heathrow focuses heavily on analytics and optimisation, alongside wider digital marketing responsibilities. He has been instrumental in driving Heathrow’s investment in the Adobe Experience Cloud as well as implementing and integrating Analytics, Target, Social, Campaign and Audience Manager. The challenge of delivering great user experiences to the connected traveller and the unique opportunities presented in an airport environment drive his desire to stay ahead of the game in digital marketing.
Principal Technical Support Consultant
Samit started with Adobe in May 2015 and provides subject matter expertise for the EMEA Campaign support team. Based in Dublin, Samit and his wife relocated from New Delhi India in 2017. Samit has spent the last seven years working in software support focusing on Technical Application support for Enterprise Customers. Prior to that Samit, was a mathematics and science teacher for an NGO organisation in India, offering young people an opportunity to gain an education in these core subjects.
Global Multichannel - Retail Banking Sales & Distribution
HSBC Holdings plc.
Craig overseas the 6 core Multi Channel capabilities used within HSBC Group: Live Chat, Co Browsing, Branch Video, Customer Video, Multi Channel Appointment Booking and Electronic Signatures. The Multi Channel capabilities form the glue to bridge HSBC’s 6,000 Branches and 20,000 Contact Centre staff with customers using digital assets. This provides Human-Digital Support @ Scale and the foundations for a Remote Engagement platform, allowing customers to have a real alternative to face to face meetings.
Head of Architecture, Development & QA for Internet Content
Etherel Johnson is head of Architecture, Development and QA for Barclays Internet Content. Barclays is a transatlantic consumer, corporate and investment bank offering products and services across personal, corporate and investment banking, credit cards and wealth management, with a strong presence in two home markets of the UK and the US. Having worked in Barclays for over 14 years, Etherel has led the development and introduction of numerous mission critical digital experiences globally.
Director, Business Operations | Advertising Cloud
Zarpana has spent 15 years in digital media creating experiences for brands and agencies. Most recently, she ran account management teams in the US and EMEA. She currently lives in London, heading up Business Operations for the Adobe Advertising Cloud. Prior to venturing into Programmatic, Zarpana managed teams and brands at leading digital media agencies. Her experience spans across brand marketing and direct response across key brands and verticals, such as entertainment, consumer packaged goods, pharmaceutical and telco.
Manager, Digital Analytics Implementation
Amit Kanakrai is a manager of Digital Analytics Implementation at EE with 12+ years of digital analytics experience in digital and multi-channel data. At EE, Amit looks after Adobe Experience Cloud measurement & implementation practice. Amit holds an MBA from Oxford Brookes University. Additionally, he holds various Digital Analytics certifications, including: Adobe Experience Cloud –
Analytics Business Practitioner Certified, Adobe Analytics (Reporting & Analytics) Certified, Adobe Analytics Processing Rules Certified, Adobe Analytics Implementation Certified, Adobe Analytics Architect Certified, Adobe Analytics Developer Certified, Adobe Data Workbench Analyst Certified, Adobe Data Workbench Architect Certified, DAA Certified Web Analyst, and Google Analytics Qualified: Google Analytics Individual Qualification (GAIQ).
Amit currently lives in London and has a hobby of Philately.
Director of Business Intelligence
Allan is director of B.I. for AEG Europe and is responsible for the data management and analytics of eleven businesses including The O2. He has recently led on the procurement and implementation of Adobe Campaign.
Senior Solution Consultant
Kirsten is senior solution consultant at Adobe working outside Munich. In her 13 years with the company, Kirsten has experienced the companies move to the cloud, covering all parts of what is now known as the three Adobe Clouds. Today, she dedicates her knowledge and experience to help customers in their digital transformation. She builds a bridge between customer needs and technology.
Senior Project Lead SUB Digital Marketing, Analytics, Automation & Projects
Credit Suisse (Switzerland) Ltd.
Daniel Knöpfli is a digital marketing project manager within Credit Suisse (Switzerland) Ltd. marketing unit responsible analytics and automation projects. In this role, he has driven the digitisation of customer-facing forms through AEM Forms.
With Credit Suisse, he previously worked in product marketing, e-business and branding/corporate design both as a project manager and as a team lead. Prior to Credit Suisse, he worked for the Swiss HIV Cohort Study back-office administration.
Daniel has a bachelor degree in economics from Zurich University of Applied Science. He lives in the greater Zurich area and enjoys woodworking, motorcycling and mountain climbing.
Product Marketing Manager EMEA
Timo Kohlberg is a digital marketing and cross-channel campaign management expert, focusing on creation of superior customer experiences. At Adobe, he is a product marketing manager for Adobe Campaign (within the Adobe Experience Cloud), driving go-to-market strategies, communications and business development across EMEA. Timo is a renowned speaker at leading global digital marketing events and congresses, and is a thought leader on customer insight, content velocity, journey management and mobile marketing strategies in B2B as well as B2C.
Timo Kohlberg has more than nine years of experience in the software industry, working for mid-size and enterprise companies including Infor, where he was responsible for Product Marketing and Demand Generation, covering key regions in EMEA. He holds a degree in Business Administration with emphasis on Marketing from Northumbria University in Newcastle and Munich University of Applied Sciences.
Director of Strategy & Product Marketing, AEM
Haresh has more than 17 years of experience in marketing, product and strategy for world-class enterprise brands. At Adobe, he is responsible for driving the overall strategy, product, and marketing for Adobe Experience Manager Sites, Mobile, Screens and Connected Experiences. He has been an evangelist for digital and mobile experiences, driving mobile innovations for over 10 years. He is a seasoned professional with experience in brand management, product management, product marketing, sales marketing, demand gen and industry marketing.
Haresh started his career as an engineer and has held various leadership positions at IBM, Google, Yahoo, Twitter and Lithium Technologies. Haresh holds a B.S. with honours in Electrical and Computer Engineering and Economics from University of Rochester and a M.B.A. from the Wharton School of the University of Pennsylvania.
Director of Digital Experience
Phil has been the director of Digital Experience at Boden for the last 21 months, working on understanding and shaping the aspirations of the business for digital and their customers. As the company prepares to invest for growth, Phil’s role is to ensure that the digital transformation activities deliver on addressing the gaps and maximising the investment for the business and our customer. Covering technology, developing business capabilities and handling shifting customer needs, this has resulted in a lot of exciting work and some challenges along the way, all in the name of fashion.
Prior to Boden, Phil spent three and a half years with Ralph Lauren, working in the digital product team for both the global re-platform in New York and the expansion of digital into Asia in Hong Kong. He spent a further 12 years at IBM in their consulting services division working with retail clients across the UK, Australia and Hong Kong designing and delivering digital solutions and teams.
Head of Customer Engagement
Mariana Lima is Head of Customer Engagement at CACI, where she helps brands like The O2, Channel 4 and Bookatable operationalise Adobe Campaign to deliver amazing customer experiences. She has previously managed campaign operations at Aimia and Wunderman UK delivering cross-channel contact strategies for clients like Shell Global, Sainsbury’s, BP and Nectar. Mariana has an extensive background in complex campaign management solutions like Adobe Campaign and she thrives in helping clients optimise their processes to get the most out of their technology and deliver flawless campaigns.
Director of Product Marketing, Adobe Target
Kevin Lindsay is an expert on experience optimisation and personalisation, and heads up strategy and product marketing for Adobe’s personalisation solution - Adobe Target. Kevin was with Omniture prior to its acquisition by Adobe, and previously held product and strategic marketing positions at search software companies Mercado and Verity. What he finds most exciting about marketing today, is the opportunity businesses have to turn digital interactions into great experiences through optimisation. With most companies experiencing soaring mobile traffic volumes, he sees mobile app and cross-device optimisation as a big priority over the next couple of years. Kevin is a Canadian expat who enjoys life with his family in the hills above Silicon Valley. You can follow Kevin at his blog.
Head of Digital Data & Technology (Digital Analytics)
As Head of Digital Data & Technology, Tom leads RS Components’ digital data and marketing technology capabilities – building RS’s digital analytics foundations and maximising data-driven marketing activities. During his time at RS, and throughout his career, Tom has developed his expertise in digital analytics, namely with implementation, data management and governance, and visualisation.
Senior Solution Consultant, Digital Marketing
Joining Adobe in 2011 as an Adobe LiveCycle expert, Sandro Looser has experienced the emergence of today’s Adobe Experience Cloud from the start. He is now specialised on the Analytics Cloud and Adobe Target, guiding enterprise customers in Switzerland, Austria and Eastern Europe from their current challenges in the digital transformation to helpful solutions based on Adobe technology. As an “analogue native”, Sandro says, he is also personally in this continuous process “digital transformation” himself, always eager to learn about new technologies and opportunities, but not losing a good sense of scepticism about what’s really helpful and what’s not. In his previous professional lives he worked in journalism, publishing, print and online communication, and web project management.
Customer Lifecycle Lead
Saul is the Customer Lifecycle Lead at Virgin holidays. He has a strong background in travel as a senior commercial marketer with over 10 years of international experience across private aviation, luxury hotels, airlines and package holidays. A truly data-driven innovator in customer experience with an extensive background in multi-million pound digital transformations throughout Product Development, Analytics, Customer Relationship Management and Loyalty.
Most recently he has led Virgin Holidays on a revolutionary journey towards a customer centric growth strategy, including digital product adoption, customer experience redesign, business process change and overhaul of their entire communications strategy.
Senior Solution Consultant
Dave has been working in Online Marketing for the past five years, with a focus on ensuring Adobe customers improve and optimise their online customer experiences. He has helped drive projects for Adobe's clients, across all verticals, leveraging Adobe Experience Manager and the wider Adobe Experience Cloud, to provide strategic recommendations that are aligned with customers ROI. In his current role, Dave helps customers understand how the Adobe Experience Cloud can be used within their business, to reduce requirement on IT and improve the speed to market across device and channels.
Chief User Assistance Architect
Axel has worked at SAP in the area of User Assistance since 1999. He holds a PhD in Polar Research and Geo-Science, and during his research also focused on computer-based production of knowledge content. He produced the first interactive HTML-only PhD at the University of Heidelberg.
After working on technical concepts and implementations, Axel is now a Chief User Assistance Architect driving the topic of Multimedia Production in SAP UA and is the Chief UX Designer of SAP UA components.
He has professional expertise in graphic design, UX design, photography and video production.
Senior Product Marketing Manager, AEM Assets - Dynamic Media
Max is a subject matter expert in the field of Digital Asset Management and Rich Media. He has provided consulting services for a large number of companies across a wide range of verticals. While at Apple, he led a digital experience team, managing rich media and delivering worldwide omnichannel experiences for Mobile, Web, App, Services and In-Store.
Senior Product, Marketing Director
A future-looking data evangelist, Anthony is obsessive about leveraging data science for better customer experiences and increasing ROI. A midlander from Rugby, who flew the nest to the big smoke, Anthony has worked in senior leadership for some of the country's largest organisations and agencies. As a serial expert user of an array of industry leading technologies, he’s constantly breathing the kiss-of-life into dull and lifeless data silos to create buzz and drive measurable business change. Having been responsible for building next-generation data capabilities, Anthony has led teams delivering real-time insights, operational monitoring, omnichannel customer research, algorithmic optimisation, CRM, real-time decisioning, data management and customer value management.
Digital Enterprise Manager
Clara is passionate about marketing and especially about the development of new projects. With 15 years' experience in the fragrance, cosmetics and hygiene products sector, Clara has directed the creation and development of the marketing strategy behind leading products in the market, both in the wider consumer sector as well as in the prestige sector. In the last four years, Clara has led projects to improve efficiency in both retail and digital for PUIG (digital transformation and collaborative environments).
Senior Solution Consultant
Emmanuel is a senior solution consultant specialised in the Adobe Analytics Cloud solutions and has been at Adobe for seven years. With his previous experience in media agencies and as an advertiser, he helps organisations understand the importance of data, positioning it at the core of any marketing initiatives.
Senior Retention Marketing Manager
Dan Marshall has more than 10 years’ experience in CRM and Retention Marketing. His career spans companies including Lloyds Banking Group, Gala Coral Group, Morrison’s and, most recently, Center Parcs.
In his role as senior retention marketing manager at Center Parcs, Dan takes the lead on all things CRM and Retention. He applies his expertise and creativity to orchestrate highly targeted, personal and integrated CRM campaigns and strategies in order to drive maximum guest retention and customer lifetime value.
Having recently led the implementation of Adobe Campaign at Center Parcs, Dan has paved the way for future innovation and growth to deliver the long-term vision of segmentation and personalisation through the entire customer journey.
Iciar Martin Vallejo
Global Head Optimisation
Passionate about digital marketing, innovation, customer experience and optimisation, with more than 15 years of experience in industries such as Utilities, Real Estate and Finance. For Iciar, the optimisation and personalisation in BBVA is a great opportunity for improving the customer journey, understanding their customers' needs better thereby giving them the best experience. She is currently global head optimisation at BBVA.
Iciar is part of the Digital Acceleration team and responsible for spreading an optimisation culture in all the countries where BBVA has presence.
Analytics & Data Science Evangelist
Eric Matisoff is the analytics & data science evangelist at Adobe with 10+ years of digital experience working with data and visualisations. Eric has spent his time in the industry driving implementation, optimisation, analysis and data integration projects for dozens of Adobe customers on hundreds of digital experiences across high-tech, automotive, consumer products, financial, travel, retail and healthcare verticals. Eric works with Adobe’s largest accounts to help align their business strategies to the vision Adobe has defined for data ingestion, analysis and action.
Director, Adobe Dimension CC
Ross McKegney is director of engineering at Adobe, where he leads a passionate group of engineers and researchers reimagining the way that 3D content is used by design teams. The nucleus of that work is Adobe Dimension CC, a 2D/3D compositing application allowing graphic designers to work more efficiently by incorporating 3D assets into their workflows. Prior to Adobe, Ross was director of Platform at Box, and before that CEO of Web 3D publishing service Verold (acquired by Box).
Digital & Data Director
BT Business & Public Sector
Bob McNinch comes from Northern Ireland, and after studying at the University of Salford has worked in France, California and the UK for companies such as Apple, Tektronix, Dell and Vodafone. Since the internet turned commercial, Bob has been at the forefront of positively transforming how companies improve their profitability at the same time as satisfying the expectations of an increasingly digital-savvy customer.
Currently living in West London with his American wife, and with their “children” happily employed in the USA, they have increased leisure time to enjoy their hobbies which include theatre, and watching most team sports especially football and rugby.
Head of AEM Forms
Sunil Menon oversees global product management, strategy and go-to-market for AEM Forms (formerly Livecycle) which is part of the Adobe Experience Cloud business. Sunil partners with cross-functional teams at Adobe to identify and drive new market opportunities and is responsible for delivering the strategic vision and developing the product roadmap for AEM Forms.
Sunil has over 20 years of general management and product experience with digital experience management, digital asset management, analytics, optimisation and personalisation. Sunil joined Adobe from OpenText where he led Product Management and Strategy for Digital Experience. Prior to that he was the WW Head of Digital Experience at HP Software, serving as the GM for the Digital Experiences business.
EVP, Customer and Employee Experience
“Disrupt or be disrupted” is Donna’s rallying cry. From abolishing Adobe’s annual performance reviews to dramatically expanding its family leave policy, she has set the industry agenda while making Adobe a great place to work. She leads the product, customer service and technical support experience for all Adobe products, in addition to all aspects of human resources and the workplace. She holds a bachelor’s degree in political science from Carleton University and her “north of the border” accent gives her away as a native of Ottawa, Canada.
If Donna were not at Adobe, she would have a home decorating show on HGTV.
Head of Digital Experience
Simon Murray has spent over 15 years at Morgan Stanley and is currently the head of Digital Experience. In this role, Simon is responsible for Digital Governance at the corporate level as well as overseeing the Analytics, User Experience and Personalisation programs. Simon has been instrumental in the digital transformation of Morgan Stanley, implementing centralised digital marketing strategies and associated platforms covering analytics, content management, audience segmentation, personalisation/optimisation, SEO and social media.
Digital Campaign Technology Lead
Chris heads up the Data & Campaign platform for Shell’s Retail business. This platform supports Digital Marketing for over 45,000 stations serving more than 30million customers daily in over 70 countries. The scope includes DMP, Omni-channel marketing automation, CRM/loyalty (including offer/redemption) and the transaction data. Chris has experience working on many Adobe projects and has been an active member of the Adobe Customer Advisory Board since 2012.
Managing Director | Partner
ecx.io - an IBM Company
Helmut was one of the founders from ecx.io back in 1998. He developed ecx.io to one of the most successful digital agencies in Europe. At ecx.io sites in Düsseldorf, Bracknell, Varaždin, Wels, Vienna, Zagreb and Bangalore more than 350 entrepreneurs, creatives, strategists, thinkers and geeks solve challenges in digital marketing and e-commerce. Helmut has a strong focus in digital business strategy and digital platforms like Adobe.
Within ecx.io, he is responsible for the platform strategy and Adobe business development. Helmut is member of the Adobe partner advisory board and has more than 15 years’ experience with digital projects based on Adobe. ecx.io has been part of the IBM iX network since 2016 and Helmut drives the ecx.io marketing platform capabilities for IBM iX clients as well.
Director of Product Marketing, Campaign
As Director of Product Marketing for Adobe Campaign, Kristin Naragon is responsible for driving business growth globally. Naragon joined Adobe through the Neolane acquisition in 2013. Originally with Neolane in 2008, Naragon focused on business development with Neolane’s North American partner ecosystem. She developed some of the company’s most important external relationships. A proven force recognised as a leader in cross-channel management, Adobe has a long heritage and experience in email and cross channel management. Naragon focuses on driving success for Adobe's customers such as Travelocity, Heathrow Airport, National Australia Bank and Sephora. Prior to Adobe and Neolane, Naragon worked in marketing and business development for Harvard and The American Red Cross. Naragon is a graduate of Harvard Business School and holds a Bachelor of Science in Marketing and Business Administration from Pennsylvania State University.
Head of CRM
Emilie Nenquin joined VRT in September last year. Her mission: to create a central CRM team, a centre of expertise in terms of data analytics, digital personalisation and digital communication and campaigns.
Before her career switch to VRT, she worked for over 15 years in the financial sector. Throughout her career, she's been successful at building strong and motivated teams, with a focus on data exploitation, digital personalisation and customer experience. Nine years ago, at ING, she participated in the creation of the digital channels department where she built and expanded a web analytics team, a UX research lab and a digital personalisation team.
As a Solution Architect at Adobe, Jo is responsible for helping our customers and prospects get the most out of all their Adobe solutions. She has a strong compliance background which means she is often involved in the emerging issues around data and privacy. Jo joined Adobe as part of the Neolane acquisition in 2013. She has a background of solution design and implementation across eCommerce, portals, content management and database technologies.
Head of Customer Engagement
Mike is the head of customer engagement at Aviva - the UK’s largest general insurer. Aviva have recently reorganised the business to deliver marketing through Agile methodology. The teams use products across the Adobe Marketing, Analytics and Advertising Clouds to deliver world-class personalised and targeted marketing. Mike has 15 years’ experience in digital - both client and agency-side. Prior to joining Aviva he held digital marketing roles at Universal Music, Tesco and Amazon.
Head of Digital
Jon Ones is responsible for brand expertise, technology and competence in digital marketing for Duracell International across five continents (excluding North America). As Duracell’s digital leader, Jon sets the digital vision and marketing strategies to complement overall brand building programs with a focus on programmatic, digital ecosystem, digital creative, management of digital platforms and eCommerce.
Appointed head of digital for Duracell International in October 2015, Jon led Duracell’s digital transition from one brand among many under Procter & Gamble to a stand-alone company, owned by Warren Buffet’s Berkshire Hathaway. Jon started his career in 2011 as an analyst for the online marketing agency Keybroker, specialised in Search and Social Media advertising. He then joined Procter & Gamble in 2013 as an ABM, and gained a robust experience in consumer goods marketing from the global household brands Ariel, Wella and Duracell.
In 2018 Jon was the first ever recipient of Duracell’s ‘CEO Award’ for outstanding performance in his current role as Head of Digital. Jon is a graduate of the Stockholm School of Economics, a Swedish native, now residing in Geneva.
Iberia Head of Ad Cloud
Manuel Páez has a large experience in digital media working in several internet companies and broadcasters. During the last 16 years he has focussed on digital transformation and process atomisation with one aim; he never gives up or loses heart till he crosses the finish line. Being enthusiastic about programmatic advertising and data, he is co-founder of the first programmatic professional networking in Spain - The Cookie Afterwork - which follows a better ecosystem understanding and a more transparent and efficient media industry.
Manuel now leads Adobe Ad Cloud in Iberia with the aspiration to bring to market a unique ad cloud platform that allows brands planning, buying, measuring and optimising omnichannel campaigns along the entire customer journey on any screen and in any format.
Head of Video
Sebastian Pfotenhauer is head of video at Blick Group/Ringier AG in Switzerland. He restructured the video department and implemented successful strategies for video growth, monetisation and native video advertising. One of his core topics are 360 degree video and virtual reality. Ringier launched with 'BlickVR' the first Swiss VR app and reached with a multi-platform strategy almost 30 million views for 360 degree videos within the last two years. Prior to joining Ringier, Sebastian Pfotenhauer led the video department at stern magazine in Hamburg.
Senior Media Manager
Andy comes from an agency background, having spent the early part of his career working for consultancies and media agencies. Now at adidas and based in Amsterdam, Andy is responsible for how the brand activates its paid media budget, with particular focus on its global audience and data strategy.
Partner Solutions Consultant (Microsoft)
Nishant is a partner focused solutions consultant who, in his current role, specialises in Adobe/Microsoft technology integrations. He has extensive experience consulting and implementing web-based solutions using cloud technologies. With over 10 years’ experience in the Martech space, his current role focuses heavily on transforming digital business by combining the power of the Microsoft and Adobe technology stacks. Prior to his current role, Nishant focused on web analytics, managing user data through data management platforms and optimisation, alongside wider digital marketing responsibilities. In the partner world, he is responsible for creating development strategies with the aim of helping partners build and deliver solutions that generate revenue and solve our client’s business problems; all with the power of the Adobe Experience Cloud.
Digital Marketing Lead
Deloitte Digital Italy
Riccardo is a director in Deloitte Digital, where he leads the Digital Marketing offering. He has 14+ years’ experience in successful delivery of large scale digital transformation programs in CRM & Marketing, across different platforms and industries including TMT, E&U, FSI, Retail, Consumer Goods, F&L and B2B. Riccardo is passionate about everything to do with marketing and advertising in a digital world. He is a proud father of two and in his spare time he writes for a leading Italian music website.
Product Manager Livefyre
Santiago is the lead product manager for Adobe Livefyre - a User Generated Content Management platform - where he focuses on delivering machine learning based functionality to help solve the challenges of modern marketers.
Prior to joining Adobe, Santiago was a senior PM at Hewlett Packard's cloud division, and at Meltwater, a media intelligence SaaS company, where he led their Social Media Marketing platform. His areas of focus are social media technologies, content insights, search and computer vision.
VP, Customer Experience, EMEA
Azlan is an experienced, award winning, executive-level professional with a proven track record in all areas of digital. With experience in all aspects of the Adobe Experience Cloud at a global scale, Azlan specialises in driving performance through digital transformation & strategy, analytics & insights and marketing activation across owned, earned and paid channels. Azlan has also spoken at industry events and written for leading industry partners including Forrester, Econsultancy and Access AI on the importance of data within customer experiences.
Dev Rishi Sahani
Global Head of Customer Experience Data & Analytics
Nissan Motor Corporation
As Global Head of Customer Experience Data & Analytics, Dév Rishi Sahani is focused on using data to transform how millions of visitors and customers engage with Nissan and its brands in 145 markets across the world, each day. Dév’s responsibilities include actualising the enormous potential of data to deliver business & customer Intelligence, using advanced analytics and personalisation techniques to deliver relevant experiences and establishing a culture of continuous test & learn across all digital channels.
Prior to joining Nissan, Dév served as VP, Enterprise Head of Data Delivery at AIG, and has over 15 years of experience in running complex enterprise scale data programs.
Senior Manager Strategic Relations, EMEA
Fred started his career as a developer in the audio visual industry. He then worked for nearly ten years in several strategic positions with software publishers such as Avid, Apple and Adobe, developing their audio visual content creation offer. He is now responsible for strategic relationships around the Creative Cloud offer for Enterprise.
Ernan Roman is president of ERDM Corp. and author of Voice of the Customer Marketing. He was inducted into the DMA Marketing Hall of Fame due to the results his VoC research-based strategies achieved for companies such as IBM, MassMutual, Microsoft, QVC and Gilt. ERDM conducts specialised CX/Personalisation VoC research to identify high impact CX strategies which generate significant increases in revenue for corporations.
Named by the Online Marketing Institute as one of the Top 40 Digital Luminaries and by Crain’s BtoB Magazine as one of the 100 Most Influential People in Business Marketing. His widely read blog, Ernan's Insights on Marketing Best Practices appears in Huffington Post, CMO.com, Forbes, CustomerThink, CRMC and Business2Community. Previous books; Opt-in Marketing and Integrated Direct Marketing.
Vice President, Client Partner
With a focus on developing his organisation’s data and technology proposition, Scott helps create transformational technology solutions for clients across multiple regions, industries and maturities. He is currently responsible for leading the Renault-Nissan business at Publicis.Sapient. Before that he was driving DigitasLBi’s strategic technology offering, working to ensure consistency across the agency’s technology services both in the UK and key international markets. He worked closely with DigitasLBi’s analyst and alliances teams to forge long-term relationships with key technology partners. Scott joined DigitasLBi in 2014 after a six year stint leading Critical Mass’s technology practice in Toronto.
Director of Product for Machine Learning and Artificial Intelligence
Pari Sawant is the director of Product for Machine Learning and Artificial Intelligence for the Adobe Cloud Platform. Pari has deep expertise in data science, technology, marketing and product management in both enterprise and consumer software. Prior to Adobe, Pari was vice president of Product for Data Science and Analytics at MetricStream, a market-leading enterprise cloud company. Additionally, Pari has held senior leadership positions at Fiserv, eBay and Hewlett-Packard. Pari has an MBA from the Haas School of Business, Berkeley and a MS in Computer Sciences from the State University of New York at Binghamton.
Head of Global Brand Communications
Florian Scheiblbrandner joined Allianz as head of Global Brand Communications in 2015 and is a key driver of the Global Explorer Initiative. A learned photographer and graduate of the Executive MBA of the Berlin School of Creative Leadership, Florian’s career spans from agency side art direction to strategic brand director roles for international consumer brands. At lingerie giant Triumph, his role grew from art direction of brands sloggi and Valisere to creative global brand director. Florian is widely regarded as an expert in creative marketing leadership for global organisations, by merging strategic thinking with unexpected ideas.
Director, Adobe Digital Insights
Taylor is a digital research veteran with over a decade of experience in online and offline marketing and commerce measurement. He came to Adobe via the TubeMogul acquisition after leading research efforts at Twitter, Yahoo and LinkedIn.
Taylor's experience ranges from Big Data to global qualitative research to product insight and development. Taylor has been quoted in publications ranging from Bloomberg to Ad Age to Forbes. Over his career he has worked directly with the majority of Fortune 100 companies on their advertising, marketing and commerce challenges.
In his current role, Taylor is focused on using Adobe's vast Marketing Cloud data researches to help industry, government and the pubic better understand our digital lives. Taylor holds a BA from Amherst College and an MBA from UC Berkeley's Haas School of Business. He makes his home in California’s East Bay.
Head of Marketing
The O2, AEG Europe
Emily Scoggins is Head of Marketing at the world’s most popular music venue – The O2. She has previously held brand marketing roles at Vodafone, Sainsbury’s, The Times and the BBC. At The O2 Emily is focussed on multi-channel campaigning to drive revenue through both ticket and ancillary sales, using data insights to target the right fan, with the right message, at the right time.
Senior Vice President, Global Head of Digital Communications
Mark Seall is global head of Digital Communications at Siemens and responsible for transforming communications at Siemens to meet the challenges of the digital era and build a new communications model for the future. In his previous roles in start-ups as well as large complex organisations, Mark has had extensive experience of the challenges in unlocking the value from technology.
Vice President, Experience Cloud Legal Group
Wade Sherman is vice president of the Experience Cloud Legal Group, which supports the Digital Experience Business Unit of Adobe. Wade has also served as Adobe’s chief privacy officer and site leader for Adobe’s Utah offices. Prior to joining Adobe in 2009, Wade spent six years at Omniture, as chief privacy officer and VP, IP & Licensing. Before joining Omniture, Wade worked for several years as a patent attorney at the law firm of Jones, Waldo, Holbrook & McDonough and the 2002 Salt Lake Olympic Organising Committee. Wade holds an undergraduate degree in biology and a juris doctorate in law.
Senior Product Manager, Audience Manager
Lakshmi Shivalingaiah is a senior product manager with Adobe Audience Manager team, responsible for driving product strategy for Data Governance and Data Science Initiatives. She has a bachelors in Electronics and Communication Engineering, with an MBA from Haas School of Business, Berkeley. Lakshmi has several years of technical and product strategy experience in mobile and web application development, GTM strategy and business case modelling in both start-ups and mature environments.
Director Marketing Communications Mercedes-Benz Cars
Natanael Sijanta was born in Ljubljana, Slovenia. He completed his Master of Business and Engineering and started working for Mercedes-Benz in 1995 on a trainee program.
From 1995 to 1997, Natanael worked in the field of Product Communication for Mercedes-Benz Passenger Cars. After that, he was manager Brand Communication in charge of Asia and Latin America. In 2001, he took over the responsibility for product management SUVs as a manager.
In 2005, Natanael led the product information department, until he went back to the field of product management, leading the new development of the compact car range in 2008.
In 2013, he became head of sales at Mercedes-AMG GmbH, before he finally took his current position at Mercedes-Benz Cars as director global marketing communications.
In his leisure time Natanael Sijanta is interested in architecture and design as well as in music and enjoys sports such as going for a run or playing football and golf.
Group Product Manager
Corey Spencer has worked in the industry for 15 years and is still excited and amazed at where it is going. He manages the Activation team which includes DTM, Auditor and Launch.
Senior Director, Strategy and Product Marketing, AEM & Target
Loni Stark is senior director of strategy and product marketing at Adobe. Stark leads go-to-market strategy and execution for Adobe Experience Manager and Adobe Target.
She is also co-founder of Stark Insider, a leading media brand in Silicon Valley with over 750K readers a year. She is a mentor at Alchemist Accelerator where she advises founders of startups.
On occasion, she escapes to her studio, Atelier Stark, where she paints. Stark holds a Masters in Management Science & Engineering from Stanford University and studied innovation leadership at Harvard Kennedy School of Government.
Senior Product Manager, Adobe I/O
Carmen Sutter is a product manager on the Adobe I/O team, focusing on Events and Orchestration. She has been with Adobe for over five years. Prior to joining Adobe, she led the digital analytics teams at Warner Music Group and Scholastic in New York City. A native of Germany, Sutter currently resides in San Francisco after stints in New York City and Salt Lake City.
DMP Operations Manager
William Hill PLC
Nick Takashima is in charge of the day-to-day operations for the William Hill data strategy, coordinating projects between Programmatic, CRM, PPC, SEO, BI, Data Science teams, and utilising all corresponding marketing channels. Prior to joining William Hill, Nick had been in charge of all tech partnerships at a video SSP, providing strategic insights and overseeing technical integrations with key adtech players who specialise in brand safety, viewability, fraud, data visualisation and analytics. The last 18 months was focused on brand side data strategies when he eventually joined William Hill to lead the way in integrating DMP technology to all areas of the business.
Chief Information Officer
Telegraph Media Group
Chris has spent 15 years focused on technology in the media industry and 10 of those years as a media executive. His experience spans the newspapers, consumer magazines, business-to-business media, and digital products. He has led technology transformation, digital product innovation, operational services (including print production and distribution), and has variously owned both digital product and B2B service P&Ls. He is currently chief information officer at Telegraph Media Group. Notable previous positions include chief operating officer for News UK and chief information officer for Emap.
Chris studied at Edinburgh University and holds an MBA from Ashridge Business School. Interests outside of work include mountaineering, cycling and classic cars.
Technical Evangelist for Microsoft Partnership
As the Technical Evangelist for Adobe’s partnership with Microsoft, Ben Tepfer evangelises the integrations between Microsoft technologies and all Adobe solutions across the Creative, Document, and Experience clouds globally. He spends his time building narratives around Adobe and Microsoft’s joint offerings and matching them to the individual needs of companies.
Ben represents Adobe to the Microsoft field organisations and developer community talking about and demoing the Adobe Cloud platform as it relates to Adobe’s partnership with Microsoft. Ben engages with the broad Microsoft community of developers and drive excitement around our joint technologies through deep engagement with key Microsoft accounts as well as Adobe customers.
Ben has been featured in publications such as Entrepreneur, Adweek, Cheddar, Huffington Post, VentureBeat, and MediaPost and speaks at prominent industry conferences such as &THEN Marketing Conference, Brand Marketers Summit and Digital Pharma East.
Thomas Vaarten completely captures the Omni-Channel story of A.S.Adventure Group, the company behind the brands of A.S.Adventure, Bever, Cotswold Outdoor, Snow + Rock, Cycle Surgery, Runners Need, and some other retail brands in the outdoor & lifestyle sector, all across Europe.
Thomas combined two jobs in two sectors for three years: On the one hand, he was community manager at MTV (digital media sector) and on the other hand, he was a bricks-and-mortar store manager of various A.S. Adventure stores (retail sector). In 2014, his passion for digital, for retail, and for A.S.Adventure Group was so big, that he made the decision to stop working at MTV, and to focus on the online approach of A.S.Adventure Group as e-commerce manager. Now, he’s managing a dynamic 30 member e-commerce team.
Taking into account both the bricks and clicks, Thomas keeps the Omni-channel story alive with all customers and employees. Why? It is essential for the customer to have comfort and optimal availability of advice, information and products where they want it and when they want it. And that’s the basis of an inspiring and unique shopping experience with maximum satisfaction.
Bart Van de Wiele
Senior Solution Consultant
As a Senior Solution Consultant, Bart shares his passion for design and Adobe technology on stages all around the world. Equipped with extensive knowledge of Adobe Creative Cloud’s design products, he assists customers with their Adobe workflow, solution implementation and best practices. He's a design specialist with 16+ years of experience as a designer and trainer. His energetic style of presenting has awarded him with much praise throughout the years, including as an Adobe MAX Master presenter in two consecutive years.
Jasper Van Der Vlugt
Global Campaign & Analytics Lead
Jasper is the Campaign & Analytics lead in Shell’s Advanced Analytics practice, accountable for implementing the Data & Campaign platform for the Retail Business. The platform enables them to maximise data-driven personalised marketing activities.
The Shell retail business encompasses more than 43,000 sites in more than 80 countries serving over 30 million customers a day. The target is to enhance the digital experience of our customers before, during and after visits. This includes coordinating communications across web, mobile, social, email and other channels.
Wouter Van Geluwe
DMP Practice Lead EMEA
Organisations have never had access to more data, but doing something useful with that to improve the bottom line proves to be extremely difficult. Wouter’s specialty is showing organisations how to be truly customer-data-driven and he firmly believes that when you see the light and start listening to your customers through their behaviour, the impact on you and your company will be incredible.
Mieke van Poll
Digital Communications Manager
Mieke van Poll is a digital communications manager at the Dutch insurance company Loyalis. With a background in journalism and her never ending drive to provide customers the ultimate experience, knowing her audience has played a key part throughout her career. The in depth analysis that the digital world can provide of customer behaviour has been the main reason for her digital focus the last couple of years. At Loyalis, Mieke proved a game changer when it came to the digitalisation of the company, mainly because of her ability to balance customer views, technical capabilities and organisational interests.
Josh Van Tonder
Group Product Marketing Manager
Josh van Tonder is a group manager in the Adobe Experience Manager product marketing and strategy team. He works across multiple elements of the AEM business but a particular area of focus is helping customers bring to life digital experiences that bridge the online and physical worlds. In addition to his work at Adobe, he has worked at mobile and analytics startups in product marketing and engineering roles.
EVP, Growth Officer, EMEA
Margaret Wagner is EVP, growth officer, EMEA for data-driven, performance marketing agency Merkle – one of the fastest growing global networks in this space.
She is responsible for driving strategic leadership of new and existing clients, which includes helping businesses adopt people-based marketing across their organisations through performance media, marketing technology, analytics, customer experience and CRM. Wagner also leads Merkle’s EMEA new business opportunities, including those in combination with Dentsu Aegis Network (DAN).
Wagner has more than 25 years’ experience in marketing. She has worked in both client management and corporate development for Havas, WPP and Omnicom. She started her career as a direct marketer at a number of small agencies until she landed at a top three DM agency in the US (acquired by Havas). During her tenure she moved from project management to client leadership of that agency’s first global account, IBM. She then moved into corporate development at Havas where she was part of an M&A team acquiring and integrating 23 agencies in 32 months before taking on ownership of client integration and organic growth for their top global accounts.
Wagner joined Merkle in 2015 as SVP, growth director, responsible for driving growth across Merkle’s agency services and marketing solutions divisions and, more recently, for developing an integrated new business process to capitalise on the opportunities that joining DAN has brought to the company. Since moving to the UK in 2010, she has also held the role of CMO of RAPP UK and, prior to this, was a managing partner at Wunderman for the global Land Rover account and business development.
Strategic Development Manager, Creative Cloud Enterprise
Iona is a multi-platform media production specialist with 10 years’ industry experience at the BBC, producing and managing complex innovation projects. As strategic development manager, Iona works closely with Adobe Creative Cloud Enterprise Product Management teams and key strategic accounts to inform existing and future product development. In her previous role as senior solutions consultant at Adobe, Iona spent five years supporting the entire Creative Cloud range of products and services; she also worked as the UK Creative Cloud product marketing manager, advising on content and technical execution of high profile Adobe events.
Rusty serves B2C Marketing Professionals. His research focuses on marketing technologies, including customer analytics, cross-channel campaign management, enterprise marketing platforms, real-time interaction management and digital customer experience delivery. Rusty helps organisations ensure that marketing technology investments are aligned with strategies to meet shifting customer expectations and support the BT agenda — technologies, systems, and processes to win, serve and retain customers.
Rusty has more than 25 years' experience in marketing and customer analytics, product management and product marketing, marketing leadership, business analysis and strategic planning. Before joining Forrester, Rusty was senior vice president of marketing for SDL's Campaign Management and Analytics Division (formerly Alterian), focused on solutions for marketing automation, customer analytics, campaign management and email marketing.
Prior to SDL, Rusty was with NCR and Teradata for 22 years in both the US and Europe. As head of Europe, the Middle East, and Africa (EMEA) marketing for Teradata, he built a "virtual" team to ensure effective marketing execution across 25 countries, with responsibility for all internal and external marketing activities, customer communications and events, program deployment, press and analyst relations, joint marketing with partners, product marketing, and sales support. He also has extensive global consulting and sales support experience based on customer engagements in 35 countries, with particular emphasis on EMEA.
Rusty relocated to the United Kingdom in 1996 and holds dual American and British citizenship.
Head of Data Marketing Platforms
As head of data marketing platforms at Samsung UK, Rob Watkins is responsible for data-driven marketing at one of the world's largest technology brands. He manages and leads the marketing technology activation in the UK across digital owned and paid platforms. Rob is pushing the boundaries of personalisation across paid and earned platforms to drive customer acquisition and retention. Within Samsung, Rob has delivered genuine digital transformation by creating a digital framework with ways of working which utilises the Adobe Marketing Cloud suite of tools to deliver impactful change to Samsung's digital marketing plans.
Director of Media Strategy and Planning
Steve has over 20 years of experience in building successful advertising and media programs. He has held media and account management positions at major ad agencies where he helped manage leading brands such as Wells Fargo, Chevron and Clorox. Steve has been with Adobe for 14 years where he currently oversees media strategy and planning and is responsible for the creation of a global in-house programmatic media team.
Group Director of Advanced Advertising
With over 20 years of TV and Online sales experience, Jamie has recently expanded his role to be both deputy MD of Sky Media, and group director of Advanced Advertising at Sky. Leading Sky’s global Advanced Advertising strategy both at a product and commercial level, Jamie is responsible for driving advertising innovation across the entire group. Having launched the ground-breaking Sky AdSmart and Sky AdVance in the UK market, Jamie’s remit is the development and commercialisation of emerging advertising opportunities spanning TV, digital and cross-screen solutions.
Following a number of Sky’s strategic investments in ad tech, Jamie sits on the board at both Data Xu and ShareThrough.
His career path has taken him from ITV to Channel 5 to Viacom Brand Solutions and now to the world’s largest and most innovative sales house – Sky Media.
IT Project and Service Manager
Florian is an IT project and service manager at Merck, a leading science and technology company in healthcare, life science and performance materials. In 2018, Merck turns 350 years' old and has evolved to being a truly global company with 52,000 employees in 66 countries.
To help those employees stay curious and innovative, Florian is working on one of the proclaimed digital efficiency projects, which is the implementation of Adobe Sign.
Penny Wilson is chief marketing officer at Hootsuite, the most widely used social media management platform. She leads the company's global marketing, growth and customer support organisations, driving market leadership, brand awareness, demand generation, and the creation of memorable customer experiences.
Penny has more than 30 years of experience in senior marketing and executive leadership roles at Juniper Networks, Macromedia, Alias|Wavefront and Merrill Lynch.
Penny enjoys spending her free time with family and friends, running, hiking and skiing.
Head of Consulting and Innovation
Tom is a vice president at NTT DATA and head of consulting within our Digital practice. With almost 20 years of consulting and programme delivery experience on the interface between business, customer experience and technology, alongside his practice management role, Tom remains highly active in consulting engagements helping to enable digital transformation, deliver top and bottom-line business improvements and create outstanding experiences for his clients and their customers.
Tom’s experience spans the telecommunications, retail and financial services industries across Europe. In recent years, he has overseen NTT DATA’s UK innovation investment programme, co-creating with clients in the areas of immersive experience, artificial intelligence, automation, data-driven personalisation, complex data visualisation and applications of IoT (eg. smart transport).
Senior Value Consultant
Matthew has over twenty years’ experience in the digital sector. He has been in the industry since the pioneering days, helping organisations identify and generate value from their digital endeavours. He has worked for technology providers, agencies and media owners, resulting in solid experience across the industry. These organisations range in size from start-ups to multinationals. Since 2011, Matthew has been focussed on mobile and multi-channel solutions delivering hundreds of projects for clients as diverse as Jamie Oliver to United Bank of Switzerland. Matthew is a senior value consultant specialising in Adobe’s Creative tools in the EMEA team.
Conrad Wöltge is the CTO at Netcentric, a Cognizant Digital Business. Prior to this, he was the Principal Architect at Adobe for eight years. His work as a principal architect for Adobe and for his own consulting company founded in 2006, benefited from his focus on simplicity, consistency and cutting-edge solutions, stemming from his belief that good solutions are simple and robust. He also likes the disruptive and as CTO of Aperto in 2003, he introduced Scrum to enterprise projects. Conrad regularly speaks at technology conferences in the US and Europe.
Director of Development and Operations
Jonny has 18+ years of fast paced technical leadership in both start-ups and large enterprises (EE, M&S, Photobox, Opodo.com, lastminute.com, The Cambridge Satchel Company). For the past two years he has been at the UK's biggest 4G Network, EE, leading a 500+ global Digital Development and Operations team responsible for the delivery and support of all EE's digital channels.
His responsibility for both development and operations allows him to develop a progressive and scalable end to end technical strategy covering all aspects of the digital operating model but with a core focus on DevOps principals. An early focus was on removing silos and making sure all in the team work closer to the business they are serving. He has already changed the team structure, reinvigorated the partnerships with third parties and suppliers, changed the financial models of the team from Project to Product ways of working and ensured that creating the right culture within the team was top priority to support his plans.
Tingting is a solution consultant for Adobe Experience Cloud, specialising in Adobe Experience Manager. She has spent many years in digital marketing space across wide range of solutions including web experience management, social analytics, enterprise search and the like. She is currently based in United Kingdom.